In a world of noise, how do you break through and get YOUR message across?
Well, it starts with attention – and in our latest podcast episode I get the lowdown from pro direct response copywriter Donnie Bryant on 5 proven ways to grab ’em by the eyeballs with powerful psychological forces…
- How to use hidden dangers and unexpected consequences to draw people to your message like moths to a flame
- Why certain kinds of statistics get shared on social media
- Why picking a fight is often great for business (and how to benefit even if you don’t do the fight-picking)
- How to use personality… and how much personality is too much?
- How to use secrets and codes for almost guaranteed attention
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