If your social media accounts consist of one ‘buy my stuff’ message after another, but you’re not yet ready to create your own content, a strategy of content curation could do you a power of good.
Content curation is about filtering the flood of information out there into a useful, manageable stream that has a value for your target market, and it has many benefits:
- Helps you become known as a resource in your market
- Which in turn earns you the right to promote your own services
- Shows you’re on top of what is happening in your field
- Builds authority, trust and goodwill
So how do you do it, and which tools can help you?
Episode 32 of The Small Business Marketing Report is here to tell you…
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